September 4, 2009

Hyundai de Puerto Rico and WALKAWAY USA Sign Private Label Agreement to Extend Hyundai Assurance Program to Puerto Rico
Hyundai de Puerto Rico and WALKAWAY USA, LLC, a division of EFG Companies, today announced the signing of a private label agreement to extend the widely acclaimed ... More ...

  February 19, 2009

Hyundai Expands Consumer Protection Program During Spring Sales Event With "Hyundai Assurance Plus"
Hyundai Motor America will expand the protection offered by the innovative Hyundai Assurance program with Hyundai Assurance Plus, adding 90 days of payment relief to the ... More ...

  January 2, 2009

Hyundai Teams With WALKAWAY USA To Offer Consumers One-Of-A-Kind Vehicle Return Program
Hyundai Motor America announced today an agreement with WALKAWAY USA, LLC to offer consumers unique financial protection in this uncertain economic environment ... More ...

  September 26, 2007

WALKAWAY Announces Distribution Agreement With SWBC
WALKAWAY USA, LLC, announced today, a strategic partnership with Southwest Business Corporation (SWBC) for the distribution of WALKAWAY® Protection for Automotive ... More ...

  September 6, 2007

WALKAWAY Introduces Vehicle Return Program To Credit Unions
WALKAWAY USA, LLC, announces the unveiling of a one-of-a-kind vehicle return program called WALKAWAY® Protection for Automotive Financing for the credit union marketplace ... More ...

  November 4, 2010

Auto lenders take part in new Walkaway program
Many people would probably love to buy a new car or motorcycle, but they're afraid they might lost their job. What if... More ...

  January 27, 2010

Route 66 Network Debuts Finance Protection Plan
ROUTE 66 is introducing what it contends is the first and only “finance protection” program in the RV industry ... More ...

  January 27, 2010

ROUTE 66 launches exclusive finance protection program
In response to this uncertain economy and record unemployment, ROUTE 66 introduces the first "finance protection" program in the RV industry.... More ...

  January 21, 2010

Hyundai Assurance Enhanced For 2010
Expanded protection includes america's best warranty, vehicle return and roadside assistance, creating the most comprehensive consumer safety net in the industry ... More ...

  November 9, 2009

Marketer of the Year: Hyundai (Advertising Age®)
The Carmaker Won Handily in Our Reader Poll, Besting Walmart, McDonald's, Lego and Amazon. Consider the state of affairs when viewers tuned into the Super Bowl in ... More ...

  September 14, 2009

Brandweek's Grand Marketer of the Year '09: Joel Ewanick of Hyundai (Brandweek)
Joel Ewanick was not getting what he wanted. At the time, October 2008, the automotive industry was doing a Thelma & Louise dive off an economic Grand Canyon. And the focus ... More ...

  July 23, 2009

Hyundai Reports Record Profit (The New York Times)
Hyundai Motor outshined its global rivals by reporting a record quarterly profit Thursday, another sign that the once middling carmaker from South Korea was translating the global ... More ...

  July 6, 2009

Automotive News All-Stars: Joel Ewanick (Automotive News)
Marketing Program Of The Year. Over the past year, the auto industry has been buffeted by bankruptcies and bailouts, collapsing sales and CAFE changes. Many managers ... More ...

  May 27, 2009

Auto Buyer Protection Plans Spread To Other Brands (Associated Press)
Hyundai, Ford and General Motors are trying to attract buyers with the well-publicized assurance that their car payments will be covered if they lose their income. But even buyers of ... More ...

  April 27, 2009

Walking Tall Again (The News-Herald)
Before Rick Case Automotive Group began offering the WALKAWAY Protection program, Corky Allison heard a phrase that seemingly became more popular as customers ... More ...

  March 24, 2009

Pink-Slip Protection Driving Sales, Says CNW Research (F&I magazine)
Data continues to show that debt-protection programs, such as the Hyundai Assurance Program, are doing more than just simply driving sales, reported CNW Research ... More ...

  February 2, 2009

Super Bowl Ad Winner: Hyundai's Big Marketing Idea (Advertising Age®)
Automaker's Assurance Program Spot Won't Win Any Polls, but It Might Actually Move Some Metal. It won't top any of the many meaningless Super Bowl ad charts ... More ...